![]() ![]() Instagram introduced Stories as a means of supplanting Snapchat’s appeal as a means for users to post “ephemeral” content. Instagram Stories are a more recent addition to the world of Instagram. Using Stories and regular posts for paid advertising is also an option). (This post covers organic Instagram strategy. This post breaks down how you can create Stories and posts that work together to form a deeper connection with your audience on Instagram. You need to ensure your tactics for posting stories is complementary to the videos and images in your Instagram posts feed. Instagram Stories offer a great opportunity for using your social media channel to connect with your audience.īut you can’t just throw a bunch of content up on your Stories and expect it to instantly connect with your audience. ![]() Now, the platform offers a number of options – from regular posts to live video and Stories – for marketers looking to reach their audiences. Instagram has come a long way since it was a fun medium for self-expression for individuals. ![]()
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